Collaborative post:
During your regular everyday browsing activity, you likely see quite a few vouchers, coupons and other freebies. Do you take advantage of them? If not, you are missing out!
Companies provide free samples to customers for a variety of good reasons. They want to find new customers, and they want to work towards retaining their existing customer base. Many business owners know the power of freebies. Consumers enjoy the free gifts, and then they come back and buy in bulk.
Freebies Help With Branding
A promotion featuring giveaways is great for launching new products and/or services. Product awareness is everything when you are trying to get your brand in front of people. Advertising is part of free enterprise. A business has to market itself in innovative ways in order to compete. Freebies draw people in and build loyalty and trust. Before you know it, your business is a household name.
The Opposite of Brand Uncertainty
Unfamiliarity and uncertainty about a brand make people look the other way. They need the knowledge to compare brands. If one company does a better job of branding itself, well, they have already won. Freebies help companies win the race, and they benefit consumers in a number of ways, too.
Saving money is on everyone’s to-do list. Adults in the UK on average save quite a lot with freebies and similar promotions. In fact, taking advantage of freebies helps the average consumer in the UK save about 1200 pounds a year. You could save a ton by searching for free giveaways.
Companies know that freebies get your attention. Consumers that take advantage of these giveaways know how they benefit as well. It is a win-win situation, so be on the lookout for whatever discounts or free samples comes your way in the near future.
Sarah x
